Attendee Engagement Releases for 02 August 2023

Top News: Tons of exciting releases for Attendee Hub and Webinar

The product team is very focused on improving the attendee experience and surfacing actionable data for event organizers:

1. Attendee Hub: Notifications for Appointments

   Attendees will now receive notifications about their appointments at an event. Keeping track of appointments manually can be challenging and time-consuming. Notifications ensure that attendees are aware of any invitations, cancellations or updates in real-time, making it easier for them to stay on top of their schedules. With notifications, attendees can be confident that they will never miss an appointment request or be caught off guard by any last-minute changes. By providing timely and relevant notifications, attendees can be more efficient and productive, while staying informed and in control of their schedule.

2. Webinar: Embedded Registration

   Webinar organizers will now be able to copy the code for their registration form to include it on their organization’s website, or on other promotional sites they may be using, to increase visibility and decrease barriers to entry for their attendees when registering.

3. Webinar: UTM Parameter Insights

   Webinar users will now be able to view campaign traffic data and conversions on the overview page for registrations completed within a webinar. Data will be viewable based on campaign, source, or medium in keeping with the various utilizations of UTM parameters in the process of marketing an event.

   Marketers can use this data to determine in real time which marketing efforts are most successful, and for post-webinar reconciliation to make decisions about promotional spend.

Additional improvements to make your job easier

Attendee Hub: Support for Speaker Documents in Attendee Hub Web

Planners can now attach and configure speaker documents so that Attendees can access this content through both Attendee Hub Web and the Event App.

• This feature is already supported on Event App and will now be present in Attendee Hub Web. 

• Planners will be able to configure, attach and control visibility, and download rights of the speaker documents.

• Attendees will be able to view/download the content and engage better with the speakers and the event.

The advantages of this feature extend to both Planners and Attendees, as it allows Planner to share and Attendees to consume content and engage better.

Attendee Hub: Click tracking report for Banners and Custom Cards

With this release, we’re introducing the ability for planners to report on click tracking data for banners and custom cards in both Attendee Hub and Event App. With this new report, planners will be able to:

• Report on total clicks for each banner & custom card

• Report on unique clicks for each banner & custom card

• View click data for each unique placement for banners

Webinar: Video Management

Premium Webinar users will now have access to the manage video content for a specific webinar.

Webinar users will be able to perform the following functions for a webinar recording or uploaded video asset on the presentation page:

• Add subtitles

• Add video thumbnail

• Add audio files

• Trim videos

Webinar: Video Library Access

Premium Webinar users have access to the platform feature, video library, which makes it easier to repurpose video content throughout an account.

Webinar users will now have the following capabilities:

• Reuse video content from the video library for any webinar

• Save webinar content to the video library

• Access the video library to edit webinar generated content

Webinar Consumption Timeline

Marketers now have a better way to visualize webinar consumption data to evaluate and improve webinar performance on the overview page:

• Video Consumption Timeline

  • Showcases the average percentage of the webinar that was consumed by attendees

  • Tracks the number of attendees at specific points during the webinar

Webinar: Attendance Funnel

Marketers will now be able to view a webinar’s attendance funnel. The attendance funnel allows a marketer to understand and compare registrants to attendees, and understand how those attendees consumed the webinar content.

Webinar: Consent Questions

Webinar users will now have the ability to create a question to collect consent from attendees. This can be used to collect consent for attendee data handling and processing, the ability to market to them, and more. 

Responses will be reportable for webinar organizers to take necessary steps to uphold compliance for their organizations and in keeping with the wishes of attendees.

Visit the Community with questions or to learn more

Questions or concerns about anything we’ve rolled out in this window? As always, you can get product questions answered in the Community via the open forum.