- DATE:
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- Cvent Product News Team
Spotlight: Cvent Data Bridge: One Connection. All Your Event Data.
In this highlight, we're showcasing Cvent Data Bridge.
Overview
Event data shouldn't be locked inside individual systems or dependent on fragile custom scripts. Cvent Data Bridge provides your event professionals with a secure, automated method for delivering structured event data from Cvent directly into their cloud environments, including Amazon S3 and secure SFTP.
Once delivered, the data can be activated across analytics, CRM, and CDP platforms to accelerate insights, personalize engagement, and demonstrate the impact of events. And as more cloud storage destinations are introduced, Data Bridge continues to align with how your business evolves.
Challenges faced by the organizations:
Manual, unsecure exports:
Teams spend hours wrangling spreadsheets or campaigns to populate dashboards and CRM follow-ups.
Data disconnected from other channels:
Without CRM, web, or product data context, it's difficult to measure ROI or personalize outreach.
One-off integrations drive cost and risk:
Every API or schema change means new development cycles and operational overhead.
Event success remains invisible:
Teams struggle to report revenue influence or justify future investment with confidence.
How Cvent Data Bridge Solves These Pain Points:
One Secure Pipeline, Built for Scale:
Automated, scheduled syncs deliver clean event data directly from Cvent to Amazon S3 or a secure SFTP server—no more manual exports, broken endpoints, or custom code to rebuild each quarter. Enterprise-grade security (SOC 2 Type II, ISO 27001, PCI Level 1) ensures data protection and maintains governance integrity.
Ready for Activation Across Your Tech Stack
Once delivered to your environment, the data is structured and ready to be used in analytics, CRM, and CDP platforms, such as Snowflake, Databricks, Salesforce Data Cloud, Adobe Experience Platform, Redshift, and more, as your ecosystem grows.
Faster Insights Without Depending on IT
Event and marketing teams gain timely access to trustworthy data for unified dashboards, attribution modeling, and automated follow-up. IT avoids the burden of maintaining multiple custom integrations.
What Data Can You Sync?
Select the Cvent data objects that matter most to your business, including:
Attendee and Profile Insights
Registration details, sessions, custom attributes, and engagement activity.
Financial and Transaction Data
Orders, payments, budgets, and admission items.
Engagement and Survey Signals
Responses, email history, and interest indicators.
New data objects are added regularly, allowing for continuous expansion without requiring re-architecting of integrations.
Who Benefits
Marketing Operations and Event Technologists
Accelerate reporting, improve data quality, and power advanced use cases without relying on manual processes or ad-hoc scripts.
Event Marketers
Show event impact with confidence. Deliver faster, more personalized engagement and enable sales to follow up while interest is highest.IT and Data Teams
Reduce integration maintenance, strengthen security and governance, and scale data delivery with a future-proof pipeline.
Events are too valuable to leave the data behind. Cvent Data Bridge delivers your event insights where your business needs them most.
One connection. All your event data.
Contact your Cvent Account Team to get started.