DATE:
AUTHOR:
Cvent Product News Team
TABLE OF CONTENTS:
    Actionable Insights
    Integrations / APIs Reporting Surveys

    Actionable Insight Releases for May 7, 2025

    DATE:
    AUTHOR: Cvent Product News Team
    TABLE OF CONTENTS:

      Integrations

      Retrieve Total Credits for an Attendee via REST API

      Overview:

      We now allow planners to retrieve the total credits earned by an attendee through the REST API. This enhancement is designed to streamline the process of tracking and reporting credits for attendees participating in various events and sessions.

      Key Benefits:

      • Enhanced Tracking: Retrieve both event-level and session-level credits for attendees, providing a comprehensive view of their earned credits.

      • Seamless Integration: You can easily pass credit data into other platforms, such as Salesforce, to facilitate ongoing education tracking and certification management.

      • Improved Reporting: Organizations can now report on all credits awarded to a Cvent contact for all events and sessions, enhancing their data accuracy and reporting capabilities.

      Features:

      • REST API Endpoint: The REST API has introduced a new endpoint for retrieving an attendee's total credits.

      • Event-Level and Session-Level Credits: Both event-level and session-level credits are supported, addressing the needs of various organizations and verticals.

      • Data Integration: Facilitates the integration of credit data with other systems, such as Salesforce, through the SF App.

      Once released, detailed documentation for this REST API endpoint can be found here on the Cvent Developer Portal.

      Date Change


      Reporting

      Cross-Event Insights

      The Cross Event Insights feature enables users to gain holistic reporting on the success of their multiple events and marketing programs. Users can easily compare performance metrics, derive actionable insights, and optimize their strategies for future events by integrating data across all events. This capability is vital for a wide range of clients, including high-volume clients—those who manage 200+ events annually—ensuring that they can make informed decisions that drive success.

      The product has been designed specifically for event planners and marketers managing extensive event schedules. It addresses a crucial gap in our offerings by providing users with a comprehensive view of their event performance across the account.

      Key Features:

      • Cross Event Insight and Reporting can now be accessed from the dedicated section in the account's top navigation

      • Account users who are not in the Administrator role will need to have the new permission enabled in Admin > User Roles > Event > Reporting Permissions to access the feature

      • Events Summary

        • Provides a high-level overview of all events managed within a specified timeframe.

          • Users can quickly assess the scale and impact of their event programs at a glance.

          • Using charts and graphs allows for easy interpretation of data trends over time, helping planners identify peak event periods.

          • Improves strategic decision-making by showcasing which types of events or formats are performing well, enabling better resource allocation for future events.

      • Registrations and Attendance

        • This section delves into the specifics of registrations and attendance, providing detailed insights into registration types, conversion rates, and audience demographics.

        • Event planners and marketers can easily track how their efforts are converting into visits to the event website and registration forms, ultimately leading to event registrations and attendance.

      • Feedback and Engagement

        • This section captures attendee feedback and ratings, offering insights into attendee satisfaction and engagement levels

        • It also provides attendee engagement metrics across various Cvent product offerings, enabling event planners and marketers to easily evaluate audience engagement levels during events and make data-driven decisions

      • Financials and Budgeting

        • This set of widgets and charts provides a detailed overview of the events' financial performance, including total revenue, spending, and return on investment (ROI).

          • Users gain visibility into overall financial health, allowing for informed budgetary decisions and resource allocation.

          • The detailed breakdown of expenses across categories enables planners to identify cost-saving opportunities and optimize budgets for future events.

      • Event planners and marketers can now group their events into programs, series, and tactics, with dedicated dashboards that focus on the performance of each event group

        • Grouping events allows planners and marketers to assess the effectiveness of specific strategies or tactics across similar events, enabling them to refine their marketing and engagement approaches.

        • Understanding the performance of event groups helps in better allocating resources, ensuring that successful strategies are given more focus and less effective ones are adjusted or scaled back.

      Audience Segment in Survey Reports

      We’re introducing Audience Segment as an optional field to event survey reports. This update empowers planners to filter and analyze survey responses based on attendee segmentation, enabling more targeted insights for better data-driven decision-making.

      The Audience Segment field will be available under the Registration Information section in each report where it's applicable. With this capability, planners can better understand how different segments experienced their event, compare feedback across groups, and tailor future experiences accordingly.

      This enhancement applies across all event survey reports, including those related to feedback, speaker evaluations, assessments, and file upload responses.

      • Event Feedback Reports

        • Event Feedback Details

        • Event Answer Details by Attendee

        • General Feedback Details

        • Session Feedback Details

        • Survey Completion Status Details

        • Survey Answer Details by Question

        • Survey Answer Details by Attendee

        • Session Feedback Dashboard

        • Speaker Feedback Dashboard

      • Assessment Reports

        • Assessment Answer Details

        • Assessment Details

      • Bulk Download for File Upload Question Report

      Date Change


      Visit our Community with questions

      Do you have questions about anything we've rolled out this window? As always, get questions answered in the Community via the Open Forum.

      Attend our next Quarterly Product News webinar on May 21, where the product team will share updates and answer questions!

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