Search Engine Optimization Enhancements

Marketing users need the ability to promote their events through search engines. Search Engine Optimization encourages traffic to marketing users' event websites by establishing prominence in search engine results. Organic searches are often responsible for high conversion rates, and while the event title and description are already reviewed for favorable results, we've made updates to take optimization one step further.

Changes to the url structure, eliminated redirects, added schema markup, and more are the first of many future efforts to increase visibility for event websites.