Exhibitor Recommendations

Theme: High Impact Attendee Experiences

Focus: Personalization

When attending a trade show, Exhibitors want to ensure their attendance is worth it, primarily measured by how many qualified leads are gathered and how many meaningful conversations occur. Leveraging AI can enhance their experience by providing both personalized and contextual exhibitor recommendations to attendees thereby improving the quality of those leads.

Attendees will be able to contextually access the interactive Attendee Assistant to view a set of personalized exhibitor recommendations based on their unique event profile. They can then refine these recommendations through the assistant workflow, allowing them to easily hone in on the exhibitors that will be most engaging given their unique event goals. This, in turn, contributes to increasing the value of each moment exhibitors spend on the show floor.